The economy of Vietnam is growing fast, building a middle class, with changing demographics. All this presents a fertile ground for any franchising opportunities. While it might come with huge potential, Vietnam has not yet positioned itself on the global franchising map.Franchising, an idea that has been experimented with at the level of maturity of…
The world of B2B buying is changing significantly. For years, decisions were based on professional factors such as price, functionality, and efficiency. Today, personal factors such as shared values, trust, and opportunities for personal growth seem to be taking center stage. In this evolving landscape, there has never been a more critical time for understanding…
Omni-channel logistics is transforming Brazil’s retail sector, allowing businesses to seamlessly connect online and offline operations. As consumer expectations evolve, companies like Magazine Luiza and Via Varejo are leading the charge. Magazine Luiza, for example, uses its store network as fulfillment hubs, enabling fast home deliveries and in-store pickups—strategies that enhance customer satisfaction and optimize…
The printing market in Greece is on the brink of significant transformation, influenced by technological advancements and emerging trends. The Greek Government has set a goal to achieve full digitization by 2025 as part of its “Digital Transformation” strategy, which is supported by EU funding. While this initiative may initially decrease the demand for traditional…
As the global demand for sustainable solutions continues to rise, zero-carbon shipping is emerging as a vital component of the future of the shipping industry. The zero-carbon shipping market seeks to transform the industry by significantly reducing greenhouse gas emissions through innovative technologies and renewable energy sources.The focus of zero-carbon shipping is on minimizing emissions…
Is e-commerce replacing offline purchasing as a result of the ongoing digital transformation that is influencing consumer behavior? The response shows a noticeable change in the market, even though it is not definite. With the rapid growth rate, online shopping is going to gain more popularity and might change the way we shop shortly, although…
The e-commerce sector in Brazil has seen extraordinary growth in recent years, firmly establishing itself as a leader in Latin America. In 2024, it represents around 28.5% of the region’s total market share, driven by increased digitalization and changing consumer preferences. This rapid expansion offers significant opportunities for businesses looking to enter or grow within…
Greece, situated at the crossroads of Europe, Asia, and Africa, plays a significant role in international trade and commerce. Its strategic location offers a unique advantage for logistics along the global trade network. Recently, the government has focused on enhancing transportation, urban development, and energy resources. Notably, there has been a modernization of railways, roads,…
SMEs play a very important role in the economy of Vietnam, representing more than 97% of the total number of enterprises. According to the World Bank report in 2023, such companies create about 36% of job opportunities and comprise about 40% of GDP. While SMEs play an important role in increasing economic growth, many challenges…
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