Why Expand to the Baltic States: Business Opportunities

Empowering Baltic growth through MBE’s reliable international network.

After years of steady growth and digital innovation, the Baltic States—Estonia, Latvia, and Lithuania—have emerged as one of Europe’s most dynamic regions for international business. With strategic access to both Western and Eastern markets, tech-driven economies, and excellent infrastructure, he Baltics offer a wealth of Baltic business opportunities for global entrepreneurs seeking to grow their companies. In this blog, we explore what makes the region so appealing for business growth and how MBE’s proven franchise network supports companies looking to establish a strong position in the Baltics.

Strategic Location and Market Access

Connecting Northern Europe with Central Asia, the Baltic region is at a prime geographical location for businesses looking to expand into both EU and non-EU countries. Easy access to major markets such as Germany, Scandinavia, and Central and Eastern Europe makes the area especially beneficial for logistics and distribution. Not to mention the Baltics’ EU membership allows for seamless access to the Single Market through the free movement of goods, services, and capital. Combined with a skilled, multilingual workforce and its growing startup ecosystem, the Baltic countries have created an optimal gateway for companies aiming to expand their reach and develop a strong worldwide presence.

Tech-Driven and Business-Friendly Environment

The Baltics, characterized by their tech-forward approach, cost-effective business regulations, and a highly skilled workforce, create a favorable environment for businesses to succeed. These factors make the region increasingly attractive for global entrepreneurs seeking stable yet powerful markets to invest in.

Estonia: Europe’s Digital Business Leader

Estonia provides an ideal environment for tech startups, welcoming entrepreneurs and foreign investors with increasing levels of venture capital investment. One of Estonia’s outstanding qualities lies in its highly digitized and transparent government services. The country’s advanced e-governance system, a concept known as e-Residency, allows entrepreneurs to establish a business online within minutes, file taxes, and manage official documentation remotely, from anywhere in the world. In 2014, Estonia became the first country to offer e-Residency, and it has only strengthened its reputation, attracting thousands of entrepreneurs from all over the world. Another initiative that goes hand in hand with this is Startup Estonia, which was created by the government to position Estonia as one of the world’s leading destinations for startups. As part of this measure, recent startups set to earn higher funding include Testlio, Bondora, and Bolt.

Lithuania: Smart Cities and Highly Skilled Workforce

Regarding Lithuania and Latvia, both offer low levels of taxation and rates of pay for workers, making them highly attractive locations for businesses seeking to optimize operational costs. Among the two, Lithuania’s exceptional digital infrastructure and investment-friendly policies provide a prosperous environment for startups. Not to mention, its capital city, Vilnius, is ranked as one of the leading smart cities in the world. Lithuania’s strongest abilities lie in its highly educated workforce, with many of its skilled professionals holding university degrees and multilingual abilities (including English). The increase in productivity, innovation, and quality of work that this provides gives businesses the competitive advantage they need to thrive. Some examples of successful recent startups include Interactio, Vinted, and Deeper.

Latvia: Competitive Tax System and EU Market Access

Latvia puts forward a similar business-friendly climate, thanks to the Latvian Guarantee Agency (now ALTUM). This state-owned institution aims to help entrepreneurs who don’t have sufficient security to obtain financing, helping Latvia grow as an economic powerhouse. Located in the heart of the continent, as well as its EU membership, Latvia has direct access to a market of over 450 million consumers. Additionally, registering a company in Latvia automatically grants it European status, strengthening its credibility and competitiveness. Another major advantage of starting a business in Latvia is the flexible and competitive tax system it offers, one of the best in the EU. Hence, for startups, SMEs, and foreign investors, Latvia creates a great opportunity to start a business with minimal financial risks.

How MBE Supports Business Expansion in the Baltics

With our expertise in adapting to regional business environments, Mail Boxes Etc. can play a key role in helping you expand into the Baltics. MBE’s end-to-end support ensures that companies have our assistance for every step of the process through our international network and business service centers. Whether that be for cross-border shipping, professional printing, or marketing support, we can help streamline operations and strengthen local presence in this dynamic market. By combining global reach with local know-how, MBE empowers businesses to scale efficiently and connect with new customers throughout Europe and beyond.

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References

https://www.almacareer.com/blog/why-open-a-business-in-the-baltic-countries

https://www.lexfinance.lv/en/blogs/why-open-a-company-in-latvia-10-main-advantages-for-doing-business-in-2025

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